Instead of traditional public relations, we deal wit creating content that is engaging and in line with search engine terms. Traditional public relations efforts drive some SEO traffic to your website by services that place press releases across the internet, but press releases that nobody reads.
Valorem Group targets meeting professionals by writing content that is meaningful for them, wrote ups that are based on content people search for versus more about your products. We engage with people using their affinities.
At Valorem Group we believe that our product is an excuse to have a relationship, not that our relationship is an excuse to sell a product.